Strategy, partner selection and execution support for international brands entering India, and for Indian consumer businesses ready to scale.
Where to play and how to win: growth strategy, India entry, go-to-market and commercial due diligence.
The right partner, found and structured: master franchise, joint venture, importer and distribution partners.
Change that lands on the ground: retail operations, sales and distribution, omnichannel and supply chain.
India is a $2.5 trillion consumer market that is changing quickly, with a growing appetite for premium and authentic global brands. Yet many international brands find the journey harder than expected.
The hurdle is usually not demand, but elsewhere:
We help you get those decisions right before you commit.
Read India Entry HelpWhere to play, how to win and what it takes, on Indian numbers.
Franchise, JV, importer or distributor partners, identified, assessed and engaged.
Launch planning, partner coordination and performance reviews after signing.
One Consulting Firm advises consumer businesses on strategy, partnerships and transformation, with a particular focus on taking international brands into India and helping Indian businesses scale.
We are deliberately narrow. Retail, food, fashion and consumer goods are the only sectors we work in, and our partners have spent their careers in them, as consultants and as operators.
Plans are built on how Indians actually shop, by city, channel and price point, before a single partner meeting is held.
Working relationships with India's retailers, franchise operators, importers and distributors shorten the path to the right partner.
Partners lead every engagement from business case to launch, with the speed and attention of a boutique.
Our People
Senior practitioners with consulting depth and operating experience across strategy, transformation, go-to-market and India market entry.
Growth Strategy | Transformation | India Market Entry | Strategic Partnerships
30 years across retail, consumer products and international markets.
KSA, Technopak, TCS, EY, Nasscom Foundation, Voltas
GTM Strategy | Sales & Distribution | Commercial Excellence
28+ years in consumer products, sales leadership and consulting.
GSK Consumer Healthcare, Abbott India, Alverax, Marshall
India Market Entry | International Business | Strategic Partnerships
30+ years supporting international companies and institutions entering India.
British High Commission, KOTRA, international trade bodies
Supply Chain Strategy | Network Design | Logistics | Inventory Optimisation
16 years across supply chain entrepreneurship and consulting.
Technopak, TCS, KPMG, supply chain ventures
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Insights
India has entered a phase of consumer maturity. The shift from volume-driven to value-driven consumption creates the perfect entry window for premium international brands.
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Transformation Manager - a vital link for ensuring change happens on the ground. The right selection and nurturing can make or break a transformation.
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Phygital is the new frontier of retail in India. OCF's landmark study assesses omnichannel maturity across India's leading retailers.
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* Includes brands our team members have worked with in earlier roles.